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    OCuSOFT® Lid Scrub® Allergy Has Been Added to HRG’s Eye & Ear Care Category Planogram

    Monday, January 24, 2022

    Rosenberg, TX (January 24, 2022) – OCuSOFT Inc., a privately-held eye and skincare company with an established reputation for innovation in eyelid hygiene is pleased to announce that OCuSOFT® Lid Scrub® Allergy Eyelid Cleanser has been added to HRG’s (Hamacher Resource Group, Inc.) Eye & Ear Care category planogram in its TEMPS® Category Manager program for independent pharmacies. The TEMPS® program offers a set of expert merchandising tools for independents to help them optimize their front-end departments to maximize sales and improve their customers’ shopping experience.

    HRG’s category analysts conduct an objective, annual review of each of 28 health, beauty, and wellness categories, including an average of 2,500 products, to choose the brands that will perform well in the independent pharmacy channel. HRG analysts evaluate products against five factors to determine eligibility for inclusion in the TEMPS® program. Brands must meet HRG’s criteria of product orientation, continued earning potential, product uniqueness, promotional support, and category growth to be considered for planogram placement and OCuSOFT® Lid Scrub® Allergy Eyelid Cleanser has earned a space.

    Seasonal allergies can cause red, itchy, inflamed eyes and eyelids. Allergy eye drops act to relieve eye symptoms but do nothing to calm the irritated eyelids which are directly related. Removing allergens from the eyelids can provide added relief and reduce the risk of transfer into the tear film. OCuSOFT® Lid Scrub® Allergy removes oil, debris, pollen, and other contaminants from the eyelids while utilizing Green Tea Extract, Tea Tree Oil, and PHNG-2™ (Phytosphingosine) to effectively reduce redness, inflammation and itching of allergy eyelids. When combined with Green Tea Extract having anti-allergenic properties, Tea Tree Oil with anti-inflammatory properties and the proven effectiveness of mild OCuSOFT® Lid Scrub® eyelid cleansers, OCuSOFT® Lid Scrub® Allergy cleans, soothes, calms, and moisturizes inflamed, irritated eyelids.

    For more information on OCuSOFT® Lid Scrub® Allergy Eyelid Cleanser or other OCuSOFT® products, visit www.ocusoft.com or call (800) 233-5469.

    About OCuSOFT Inc.

    OCuSOFT Inc. is a privately held Richmond, TX USA-based eye and skincare company with an established reputation for innovation, particularly in Ocular Surface Disease (OSD). Since 1986, OCuSOFT® has served the ophthalmic industry with a unique selection of proprietary brands and has recently been rapidly expanding its presence in the skincare market. OCuSOFT®, most recognized for its #1 Doctor Recommended Brand of Eyelid Cleansers, OCuSOFT® Lid Scrub®, is dedicated to improving each patient's health by providing the highest quality products. For more information, please call 800-233-5469 or visit www.ocusoft.com.

    Contact: Troy Smith, Vice President Sales & Marketing

    Phone: 800-233-5469

    Email: tsmith@ocusoft.com

     

    About HRG

    HRG improves results across the retail supply chain for product manufacturers, distributors, retailers, technology partners, and other industry organizations with data & analysis, shopper experience, brand development, fixture coordination, and pharmacy communications solutions. Founded in 1980, HRG is a WBENC-Certified Women’s Business Enterprise headquartered in Greater Milwaukee and is a five-time recipient of Milwaukee Journal Sentinel’s Top Workplace. Visit hamacher.com for more information.